Privacy Policy

Page Title: Privacy Policy
Last updated: 13 May 2026

Privacy Policy

Equiverify respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and protect information when you visit our website, register interest, submit a professional listing, leave a review, contact us, or use any services provided through dev.equiverify.co.uk.

  1. Who We Are

Equiverify is a UK-focused platform designed to connect horse owners with equine professionals, including vets, farriers, livery yards, riding schools, trainers, retailers, and related equestrian service providers.

For privacy-related enquiries, please contact us at:

Email: info@equiverify.co.uk
Business Name: Equiverify
Registered Address: Address

  1. Information We Collect

We may collect the following types of information:

Information you provide directly

  • Name
  • Email address
  • Phone number
  • Postcode or location
  • Business name
  • Business address
  • Service category
  • Professional qualifications or verification documents
  • Website and social media links
  • Messages submitted through forms
  • Reviews and ratings

Information collected automatically

  • IP address
  • Browser type
  • Device information
  • Pages visited
  • Referring website
  • Cookie and tracking data
  • Website usage analytics
  1. How We Use Your Information

We use personal data to:

  • Respond to enquiries
  • Process professional applications
  • Create and manage business listings
  • Verify professional providers where applicable
  • Display approved business information on the website
  • Manage reviews and ratings
  • Improve website functionality
  • Send launch updates or marketing communications where you have consented
  • Monitor website performance and security
  • Comply with legal obligations
  1. Lawful Basis for Processing

We process personal data under the following lawful bases:

  • Consent — for email marketing, cookies, and optional communications
  • Contract — where we provide services to listed professionals
  • Legitimate interests — to operate, improve, and secure the platform
  • Legal obligation — where we are required to retain or disclose information by law
  1. Professional Listings

If you apply to list your business on Equiverify, we may publish selected business information, including:

  • Business name
  • Service category
  • Location or service area
  • Contact details
  • Website or social links
  • Description of services
  • Reviews and ratings
  • Verification status where applicable

We will not publish private verification documents unless legally required or expressly agreed.

  1. Reviews

If you submit a review, we may collect your name, email address, rating, review text, IP address, and related submission data. Reviews may be moderated before publication.

We may publish your review content, rating, first name or display name, and date of review.

  1. Marketing Communications

If you join our waitlist or subscribe to updates, we may send you emails about:

  • Equiverify launch updates
  • New features
  • Professional listing opportunities
  • Relevant equine marketplace news

You can unsubscribe at any time using the link in our emails or by contacting us.

  1. Cookies and Analytics

We use cookies and similar technologies to operate the website, understand visitor behaviour, improve performance, and support marketing activity. For more details, please see our Cookie Policy.

  1. Sharing Your Information

We may share personal data with:

  • Website hosting providers
  • Email marketing platforms
  • Payment processors, if subscriptions are enabled
  • Analytics providers
  • Verification or compliance service providers
  • Professional advisers
  • Regulators or authorities where legally required

We do not sell personal data.

 

  1. Data Retention

We retain personal data only for as long as necessary for the purpose it was collected.

Typical retention periods:

  • Enquiries: up to 24 months
  • Waitlist subscribers: until unsubscribed or inactive
  • Professional account data: while the account remains active
  • Reviews: while relevant to the listed provider
  • Verification records: while required for trust, compliance, or dispute handling
  • Legal and financial records: as required by law
  1. Your Rights
    Under UK data protection law, you may have the right to:
  • Access your personal data
  • Correct inaccurate data
  • Request deletion
  • Restrict processing
  • Object to processing
  • Withdraw consent
  • Request data portability
  • Complain to the Information Commissioner’s Office

To exercise your rights, contact us at: info@equiverify.co.uk

You can also contact the UK Information Commissioner’s Office at ico.org.uk.

  1. Security

We take appropriate technical and organisational measures to protect personal data, including secure hosting, access controls, encrypted connections, and administrative safeguards.

However, no online platform can guarantee complete security.

  1. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices or content.

  1. Changes to This Policy
    We may update this Privacy Policy from time to time. The latest version will always be available on this page.